The 10th biggest album of the year is Malone’s Beerbongs & Bentleys (1.12 million album-equivalent units), which is still bringing listeners back 16 months after its release. At a time when most artists are hyperactive, Malone has barely moved a muscle - but dominated anyway. That has been Post Malone this year in the run-up to his new album, Hollywood’s Bleeding. Everyone has to rest now and then, but a true star can still assert him- or herself even in off-months. Think of Ariana Grande releasing two Number One albums in less than six months, just because she can, jamming up radio programmers with five different singles in rotation simultaneously and burying everyone under a barrage of hits.Īnother way to evaluate stars is by clocking their achievements during periods of relative silence. One way to size up pop stardom is to measure how much noise an artist can create with a deluge of new music.
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